1.15.2012

EIRELI = SP

Empresa Individual de Responsabilidade Limitada (EIRELI) = Limited-Liability Sole Proprietorship
Eiréli ou Eirelí? Sendo uma palavra proparoxítona, a ênfase é na terceira sílaba. Logo, no ultimo "i". Contudo, muitos profissionais contábeis estão pronunciando "Eiréli". O que vai pegar?

1.13.2012

GEEKS / HIPSTERS/ NERDS

GEEK: A person who is single-minded or accomplished in scientific or technical pursuits but is felt to be socially inept. Nowadays, chiefly associated with contemporary student and computer slang, as in computer geek.  Aquele que ganha a vida resolvendo bugs de computador. São experts naquilo que gostam. Geralmente são web designer/desenvolvedor, TI, designer gráfico, designer/desenvolvedor de jogos, marketer, empresário.
HIPSTER: One who is exceptionally aware of or interested in the latest trends and tastes, especially a devotee of modern jazz.
NERD: person who is single-minded or accomplished in scientific or technical pursuits but is felt to be socially inept.
Basicamente, um nerd é um personagem cômico, com alguns problemas cognitivos para determinados assuntos. Os traços de um nerd incluem diversas características, entre elas: interesse extremo e obsessivo por livros e estudos, introversão, dificuldade para se relacionar socialmente; e diversas habilidades mais desenvolvidas devido ao gosto por games, filmes, ciência e computadores.

Descobri que já abordei este tópico anteriormente [parece que sempre surge uma palavra nova, ou a anterior assume um novo significado]:


3.21.2009 - KNOW-IT-ALL / WHIZ KID / GEEK / NERD / SMART ALECK –
A know-it-all translator? Nenhum tradutor é um especialista em tudo. É claro que, com os anos de trabalho duro, acumula-se um pouco de conhecimento. (E quanto mais se aprende, mais se descobre o quanto não sabemos ou quanto ainda temos que aprender – "Só sei que nada sei".[frase que Platão atribuía a Sócrates],) Mas, obviamente, ninguém consegue ser um especialista em tudo. E só conseguimos fazer certas traduções após muita pesquisa. Lembro que quando foi aprovado o novo código de trânsito (1997), uma grande montadora pediu que eu traduzisse um resumo de cerca de 30 páginas. Apenas para chegar à definição dos termos adequados para as multas (leve, grave, gravíssima), consultei mais de 400 páginas de códigos de trânsito de vários países.
            Know-it-all or know-all is an epithet applied to any person who exhibits the belief that he or she possesses a superior intellect and wealth of knowledge, and shows a determination to demonstrate his perceived superiority at every opportunity.
            The whiz kid is usually a stock character, with a specific personality type. Traits tend to include; highly intelligent, lacking in physical strength, mentally intimidating, knowledgable and confident.[1] The term "whiz kid" can apply to both males and females.[2] They are usually characterized as wearing glasses, somewhat overdressed or touting an unusual style than the rest of the group (this may include button-up shirts, suspenders, and gelled, parted hair or other, slightly dated, wear). ... The whiz kid character usually takes pride in being smart, and often uses big words (sometimes to show off, or to confuse and manipulate other, less intelligent characters). Derogatory references may include: "geeks" or "nerds".
            A "smart alec" or "smart aleck" is a person regarded as obnoxiously self-assertive and an impudent (=insolent, impertinent) person.
Source: Wikipedia

5.28.2008 - NERD / GEEK / SCENESTER / DUD / SUCKER
            Nerd (noun) = A foolish, inept, or unattractive person. A person who is single-minded or accomplished in scientific or technical pursuits but is felt to be socially inept (nova gíria para "square", dos anos 50-70)
            Geek (noun) = young people who spend their youth studying at the expense of their social life (ou seja, um CDF)
            Scenester (noun) = (Youthspeak) Someone intent on "making the scene," a really cool groupie always at the right band concerts, hanging with the right nest of other cool groupies. Scenesters are identified by their drab clothes, smoking, drug use (or talk of drug use), use of cool words from in(tellectual) magazines, which they don't know the meaning of, and lack of attention to the music at the concerts they attend. An offensive hair-do is a must, if not with spikes and bizarre colors, at least with highlights. The antonym is "geek."
            Usage: This word refers to groupies or "band aids," young people who follow bands from concert to concert and who become disdainful in their knowledge of the lore of contemporary rock bands. Scenesters often end up working for geeks in later life. Ouch!
            Dud = One that is disappointingly ineffective or unsuccessful.
            Sucker (noun) = One who is easily deceived; a dupe. One that is indiscriminately attracted to something specified: “The nation's capital is a sucker for a symbolic gesture”.
            Nerd (noun) = A foolish, inept, or unattractive person. A person who is single-minded or accomplished in scientific or technical pursuits but is felt to be socially inept (nova gíria para "square", dos anos 50-70)
            Geek (noun) = young people who spend their youth studying at the expense of their social life (ou seja, um CDF).
            Scenester (noun) = (Youthspeak) Someone intent on "making the scene," a really cool groupie always at the right band concerts, hanging with the right nest of other cool groupies. Scenesters are identified by their drab clothes, smoking, drug use (or talk of drug use), use of cool words from in(tellectual) magazines, which they don't know the meaning of, and lack of attention to the music at the concerts they attend. An offensive hair-do is a must, if not with spikes and bizarre colors, at least with highlights. The antonym is "geek."
            Usage: This word refers to groupies or "band aids," young people who follow bands from concert to concert and who become disdainful in their knowledge of the lore of contemporary rock bands. Scenesters often end up working for geeks in later life. Ouch!
            Dud = One that is disappointingly ineffective or unsuccessful.
            Sucker (noun) = One who is easily deceived; a dupe. One that is indiscriminately attracted to something specified: “The nation's capital is a sucker for a symbolic gesture

MOLHO INGLÊS = WORCESTERSHIRE SAUCE

Eu tinha 9 anos quando, ao visitar a Fazenda Santa Lúcia no Paraná, da qual meu tio Olívio era o administrador, entrei na biblioteca da casa da sede e fiquei fascinada por aquelas estantes repletas de livros. Mais ainda quando me disseram que podia escolher os livros que quisesse e levar. Foi aí que escolhi e trouxe para casa livros de Jorge Amado, Plínio Barreto, José Mauro de Vasconcelos, e muitos outros. E danei a ler tudo e fui fisgada pelos livros.
             Lembrei-me disso hoje porque, ao entrar em uma importadora, atraída por uns produtos italianos em promoção, vi um vidro de molho inglês. Lembrei que, entre aqueles livros, havia um grosso volume de culinária - cujo nome já não me lembro -  mas lembro de uma das receitas: “Sinfonia Bananesca em Dó Maior” [se alguém sabe o nome do livro, por favor, envie-me um e-mail). Era uma espécie de merengue com bananas. Mas, outra receita que também me deixava fascinada era a receita do molho inglês. (Não adianta chegar na Inglaterra e perguntar onde encontrar molho inglês – assim como não adianta procurar "pão italiano" na Itália –  pelo menos esse que nós conhecemos aqui não existe lá.)  Mas o molho inglês, na verdade, não existe é no Brasil. Aqui temos um arremedo de molho inglês. O verdadeiro molho inglês se chama “Worcestershire Sauce”. E aquele velho livro de receitas trazia a receita certinha de como fazer. Que é exatamente como é feito na Inglaterra: entra anchova em sua composição.  Na Europa, de modo geral, muitos cozidos de carne tem o seu sabor realçado com anchovas. Aliás, esse negócio de colocar peixe e frutos do mar em receitas de carne é um costume também em Portugal.  Lá se come bacalhau envolto em presunto cru, camarão com frango e carne de porco com marisco (a famosa carne de porco alentejana).
             Mas, voltando ao molho inglês que acabei comprando, sua composição é muito pobre. Aquele antigo livro listava uns 30 ingredientes – de pasta de tamarindo a anchovas e tudo, é claro, apurado um um tacho de cobre (será que faz diferença?).
             Da próxima vez que vier de Londres, certamente vou trazer o verdadeiro "Worcestershire Sauce"!

DULÇOR = DULÇURA = DOÇURA

O dulçor do arroz doce é realçado pela flor de sal, que deixa a sobremesa dulçurosa.

1.11.2012

OUTSOURCING >< INSOURCING

Outsourcing (n): The procuring of services or products, such as the parts used in manufacturing a motor vehicle, from an outside supplier or manufacturer in order to cut costs. Terceirização
Insourcing (n): Doing work with inhouse employees. Creating jobs in your country by an organization that is foreign owned. Nacionalização? Produção interna? [em uma lista de discussão foram sugeridos termos como "repatriação de empregos/indústrias",  "reindustrialização", "redirecionamento/realocação para produção interna", "desterceirização"]
          "Following the insourcing forum on Wednesday, Obama recognized Ford for committing to bring back about 2,000 jobs to U.S. factories by 2015 and shifting some of its production from Japan, Mexico and China to states such as Michigan, Ohio and Missouri.
          He also recognized Master Lock, the Milwaukee-based padlock manufacturer and subsidiary of Fortune Brands Home & Security, for bringing 100 jobs back to Wisconsin, after outsourcing them to China."

1.10.2012

What comes after once, twice, thrice*?

Nothing! These three are the only words of their type, and no further terms in the series have ever existed.
(*Three times" is better than "thrice")
http://www.youtube.com/watch?v=RaFJcJO3RH4&feature=related

At What Age Do Translators Do Their Best Work?

"There is a theory that most rock musicians write their best music about 5 years after they first put together a band and start performing and writing songs.
...
I think it is safe to say that unlike rock musicians, translators don’t do their best work while they are still quite young, because they don’t really know anything about anything when they are still young, even the talented ones. Translators don’t need as much inspiration as writers or actors, although they do need some. But they definitely do need experience, and the more the better. Ten years of experience in the field of translation is better than nothing, but it is not much. Twenty years is better than ten, and thirty is better still.
...
I also think that because the work of translators is based on what they know about their languages and the world around them, most of them probably do their best work only after about at least two decades of solid experience in their chosen field, whether they translate mostly novels, or mostly patents as I do.
...
It’s quite possible that rock musicians do their best work after about 5 years, and retired patent lawyers and elderly patent translators after about 50 years on the job."
http://patenttranslator.wordpress.com/2012/01/08/at-what-age-do-translators-do-their-best-work/

1.09.2012

YELLOW

1.         judicial yellow book – "The JUDICIAL YELLOW BOOK1": catálogo com os nomes e contatos de magistrados e servidores da justiça
2.         to turn yellow – "Clinton turned yellow": ficar sem graça
3.         yellow alert – "In the case of a yellow alert, municipal-level emergency committees are activated and convene at least once a day to review changes in the situation and their impact on the communities": sinal amarelo, estado de atenção
4.         yellow journalism – "I am sure it was yellow journalism at best": jornalismo de Terceira, jornalismo sensacionalista
5.         yellow legal pad – "Thomas Harris attended the trial taking notes in longhand on yellow legal pads": o clássico bloco de notas amarelo usado por advogados americanos
6.         yellow press – "Don't forget that we're talking about a time in the' 70s and' 80s where the British yellow press was very, very powerful, and Freddie was definitely concerned that if he had come out earlier, it would have harmed Queen": imprensa marrom, imprensa amarela, imprensa sensacionalista, jornal de fofocas.
7.         yellow-dog contract – "A federal law prohibiting the use of yellow-dog-contracts on the railroads (Erdman Actof 1898) was struck down by the Supreme Court as an unconstitutional infringement upon the freedom of contract (Adair v. The United States)2": contrato de trabalho pelo qual o empregado se compromete a não se filiar a sindicato, contrato de trabalho que proíbe filiação sindical
8.         yellow-dog contract – "Dad was in part fascinated, "his daughter says", but he wanted some control over the film, and people kept sending him what he called a yellow dog contract": contrato com cláusula que proíbe a parte a não exercer atividade semelhante ou concorrente a da outra parte, que é normalmente o empregador. A referida cláusula também é conhecida por non-compete clause, NCC, ou covenant not to compete, CNC.
9.         yellow race – "Chinese are said to not only share a common ancestry, but also derive from progenitors who, in cons long before the Yellow Emperor, separated themselves from non-East Asians and spread from present south China to northeast Asia and beyond, thus becoming the core of the yellow race": raça oriental-asiática, raça amarela, raça mongólica

1.06.2012

10 Translation Industry Predictions for 2012

The following are predictions that GTS blog makes for the translation industry in 2012: 1.           Business will be good. 2012 will be a good year for translation companies, following a less-than-great 2011. The US economy in a Presidential election year is rebounding and that should be good for most of the people in the food chain. More and more online content is being translated too which means more business for everyone.
2.           Demand for website and online translation services will outperform industry growth. The online content explosion, the death of books and printed materials, the increased penetration of smartphones and mobile readers will increase demand for translation of website and other online content.
3.           Customizable MT engines in the cloud. People will be able to create custom machine translation engines with their own training corpus, but without investing in expensive servers and software development. Microsoft already features a Collaborative Translation feature which puts some customization into the cloud. Let’s MT is a European company which already started Beta testing this very system concept (they invited us to start testing the system last November; while it is not ready yet the system shows promise and it should be ready this year). Other MT companies have also considered SaaS models and we may see some in 2012.
4.           Further consolidation. The big companies like Transperfect, WeLocalize and SDL will continue to grow though strategic mergers and acquisitions. The big will get bigger, some of the smaller players will disappear.
5.           Facebook will continue to integrate machine translation into the social network. They started it in 2011 by integrating the Bing Translator. They will continue to add new language features to help break down the language barrier.
6.           Translation prices will continue to drop. People, especially translators who are in denial, have argued this point with me but I expect human translation prices to continue to drop as more use of post-edited MT workflows are adapted by large LSPs and buyers of translation services.
7.           More unemployed translators. Freelance translators who refuse to adapt to the changes in the industry and who rely on outdated models will be scrambling for work in 2012. Some may not find it and may need to consider a career change.
8.           Speech-to-speech translation will not mature into serious commercial products in 2012. I think that people will continue to talk about a Universal Translator but that advances in technology will not be sufficient for a killer speech-to-speech app to be released for commercial use.
9.           European translators and translation companies will become more cost competitive. The Euro has fallen nearly 10% against the US Dollar in the last few weeks. If the economic predictions come true, the Euro should drop further in 2012. That will make it more economically viable for US companies to buy translation services in Europe.
10.        SDL will release new post-editing software. SDL already integrated MT into Trados Studio 2009, making it possible to machine translate a document and post-edit the content. I predict that SDL will release new software in 2012 that automates the MT post-editing process, making translation automation faster and easier.
[http://blog.gts-translation.com/2012/01/04/10-translation-industry-predictions-for-2012/]

1.05.2012

RESIDENT COMEDIAN

resident comedian  / the life and soul of the office (palhaço de plantão /  bobo da corte
live wire [coll.] (elétrico, no sentido de pessoa hiperativa)

EXIGENCY

noun (plural exigencies): an urgent need or demand:
Women worked long hours when the exigencies of the family economy demanded it.
He put financial exigency before personal sentiment.

1.01.2012

NEW YEAR’S RESOLUTIONS

Ampliar meus conhecimento de TI, CATs, MTs, Pre- and Post-Editing.
Aprofundar os conhecimentos na área de especialização.
Identificar um gargalo e estudar alternativas para simplificação.
Obter melhor equilíbrio entre trabalho e vida pessoal.
Fazer exercícios.
Ler mais.
-  What are yours?

12.31.2011

HAPPY NEW 2012

"O presente não existe. A vida é o passado e o futuro ; vivemos de lembranças e de ambições, entre a saudade e a esperança." - Olavo Bilac
“Viva o presente. O passado passou e o amanhã ninguém garante que chegará. ”
“Não deixe para amanhã o que você pode fazer hoje.” Never put off until tomorrow what you can do today.
“You can't change the past, but you can ruin the present by worrying about the future”
Yesterday's the past, tomorrow's the future, but today is a gift. That's why it's called the present.

UMA OLHADINHA...

O Danilo está impossível com esse retrato fiel de muitas situações que enfrentamos!
http://www.tradutorprofissional.com/

12.30.2011

AGE AND HAPPINESS

The U-bend of life – Why, beyond middle age, people get happier as they get older
           ASK people how they feel about getting older, and they will probably reply in the same vein as Maurice Chevalier: “Old age isn’t so bad when you consider the alternative.” Stiffening joints, weakening muscles, fading eyesight and the clouding of memory, coupled with the modern world’s careless contempt for the old, seem a fearful prospect—better than death, perhaps, but not much. Yet mankind is wrong to dread ageing. Life is not a long slow decline from sunlit uplands towards the valley of death. It is, rather, a U-bend.
         When people start out on adult life, they are, on average, pretty cheerful. Things go downhill from youth to middle age until they reach a nadir commonly known as the mid-life crisis. So far, so familiar. The surprising part happens after that. Although as people move towards old age they lose things they treasure—vitality, mental sharpness and looks—they also gain what people spend their lives pursuing: happiness. 
       This curious finding has emerged from a new branch of economics that seeks a more satisfactory measure than money of human well-being. Conventional economics uses money as a proxy for utility—the dismal way in which the discipline talks about happiness. But some economists, unconvinced that there is a direct relationship between money and well-being, have decided to go to the nub of the matter and measure happiness itself.
       These ideas have penetrated the policy arena, starting in Bhutan, where the concept of Gross National Happiness shapes the planning process. All new policies have to have a GNH assessment, similar to the environmental-impact assessment common in other countries. In 2008 France’s president, Nicolas Sarkozy, asked two Nobel-prize-winning economists, Amartya Sen and Joseph Stiglitz, to come up with a broader measure of national contentedness than GDP. Then last month, in a touchy-feely gesture not typical of Britain, David Cameron announced that the British government would start collecting figures on well-being.  
[Read more: http://www.economist.com/node/17722567 ]
Keywords: Nadir (the lowest point [fundo do poço?]); GNHI (Gross National Happiness Index); cohort [A generational group as defined in demographics, statistics, or market research];

12.29.2011





WRONGLY / WRONG

“Wrongly” always precedes the verb it modifies: “He was wrongly suspected of having used garlic powder in the lasagna.” “Wrong” is the word you want after the verb: “She answered wrong.”
Source: Common Errors in English

12.28.2011

101 Tips to Succeed as a Freelance Translator

http://getdirectclient.blogspot.com/2008/09/101-tips-to-succeed-as-freelance.html

QUOTE ... UNQUOTE

Some people get upset at the common pattern by which speakers frame a quotation by saying “quote . . . unquote,” insisting that the latter word should logically be “endquote”; but illogical as it may be, “unquote” has been used in this way for about a century, and “endquote” is nonstandard.
Source: Common Errors in English

12.27.2011

STROLLING AROUND: ABBEY ROAD

Yesterday:                                                                                                                                  Today:
Take Bus 139 towards Waterloo: West Hampstead - St John's Wood - Baker Street - Oxford Circus - Trafalgar Square - Waterloo
(sempre aparece algum turista tentando reproduzir a foto acima)

PETISCOS: PARTY FOOD / FINGER FOOD: NIBBLES, BITES AND CANAPES

Bread or cucumber slices with houmous or cream cheese and smoked salmon
Bread or cucumber slices with chick peas and mint pâté
Cheese twists (enroladinhos de queijo)
Parmesan straws
Frankfurter rolls (enroladinhos de salsicha)
Sausage rolls (enroladinhos de calabresa)
Chickpea & red pepper dip
Avocado & lime cream

12.26.2011

BOXING DAY

           O “Boxing Day” acontece no dia 26 de Dezembro e é o início das liquidações em praticamente todas as lojas de Londres. Nesse dia, a Oxford Street (rua de compras que é a alegria dos turistas) vira simplesmente um inferno e para entrar e sair de cada loja é algo que requer muita calma, porque é tudo completamente lotado!
Today: Retailers and shopping malls have reported "record-breaking" levels of trade as Boxing Day bargain hunters kicked off the post-Christmas sales.

12.24.2011

XMAS

XMAS

Yuletide: Christmas season
Yule: Christmas
Xmas: a shortening of the word Christmas, derived from the Greek letter chi (X), the first letter in the Greek word for Christ;
wassail: (a) to sing carols from house to house at Christmas;
simnel: a bun or bread of fine wheat flour;
shammes: the candle or taper used to light the other candles in a Hanukkah menorah;
noel: a Christmas carol
glogg: a hot spiced wine and liquor punch served in Scandinavian countries as a Christmas drink.
dreidel: a children's game of chance played especially at Hanukkah with a four-sided toy marked with Hebrew letters and spun like a top
Christmas pudding: plum pudding
Christmas club:  a savings account in which regular deposits are made year-round to provide money for Christmas shopping;
Boxing Day: the first weekday after Christmas, observed as a legal holiday in parts of the Commonwealth of Nations and marked by the giving of Christmas boxes to service workers (e.g., postal workers);
                 Christmas Day is the one day of the year when London practically shuts down. Major sights and shops close their doors, the Tube and buses come to a standstill, and most people are at home unwrapping presents. But it's also the ideal time to take advantage of the crowd-free streets and go for a stroll.

12.23.2011

BARTER / HAGGLE / BARGAIN

         When you offer to trade your vintage jeans for a handwoven shirt, you are engaged in barterno money is involved. One thing (or service) is traded for another.
           But when you offer to buy that shirt for less money than the vendor is asking, you are engaged in haggling or bargaining, not bartering.
Source: Common Errors in English

12.22.2011

FISCAL / FINANCIAL

The adjective fiscal (as in fiscal year or FY) can be used to refer to all types of financial matters--those of governments and private businesses. However, with the exception of fiscal year, it is better to use fiscal only in connection with government matters and to use financial in all other situations.
Source: ProfreadNow

DOUBT THAT, DOUBT WHETHER

Use doubt that in negative statements and in questions.
       We do not doubt that she is capable. (Negative statement.)
       Does anyone doubt that the check was mailed? (Question.)
Use doubt whether in all other cases.
       I doubt whether I can go.
Source: ProofreadNow

ACTIONABLE / DOABLE

“Actionable” is a technical term referring to something that provides grounds for a legal action or lawsuit. People in the business world have begun using it as a fancy synonym for “doable” or “feasible.” This is both pretentious and confusing.
Source: http://www.wsu.edu/~brians/errors/errors.html

12.20.2011

YE / THE

           Those who study the history of English know that the word often misread as “ye” in Middle English is good old “the” spelled with an unfamiliar character called a thorn which looks vaguely like a Y but which is pronounced “TH.” So all those quaint shop names beginning with “Ye Olde” are based on a confusion: people never said “ye” to mean “the.” However, if you’d rather be cute than historically accurate, go ahead. Very few people will know any better.
Source: Common Errors in English
         Ye Olde Cheshire Cheese (London, UK) is one of the few pubs in London that can justify the 'Ye Olde' in its name. It was well known in the 17th century and many pubs have previously occupied this site, one of them, the Horn Tavern is recorded in 1538.
         Ye Olde Trip To Jerusalem – England’s oldest inn, a pub today,
         A Ye Olde Christmas Shoppe (Orlando, USA) é uma loja de Natal, que funciona durante todo o ano no Magic Kingdom, vendendo produtos de Natal, em qualquer época do ano.

12.19.2011

PURPLE

1.  purple heart – "The US Army decorated me for bravery, a silver star for all the killing I did and a purple heart for a piece of shrapnel that punctured one of my lungs".: coração púrpura [Condecoração militar dada a membros das forças armadas feridos e mortos em serviço]
2.  purple prose – "So if big harangues and arguments and purple prose don't work, what does?".: floreado, palavras floreadas
3.  purple robe – "A Franciscan priest in a purple robe leads the special prayers called devotions".: dalmática roxa
4.  purple with rage – "His face was purple with rage, but every word he spoke was carefully shaped and controlled".: vermelho de raiva
Source: Migalaw English